Proof, not promises
Case studies
A record of the engagements behind the numbers - what the problem was, what I did, and what changed.
Travel-Tech / Marketplace
PRD for a group-travel vendor marketplace, scoped to a 1-week sprint
YesCity
Wrote the full product requirements document for a new group-travel vendor marketplace - vendor onboarding, trip discovery, and a trip-management portal - scoped so engineering could ship it in a single 1-week sprint.
16
User stories scoped & prioritized
Product & Tech Leadership
GTM strategy + automation that saved ₹22L+
YesCity
Owned product, tech, and go-to-market strategy end-to-end as Product & Tech Lead - from market research through MVP planning to organic distribution.
₹22L+
Saved via automation
GTM Research / B2B SaaS
Reverse-engineering a growth engine into an acquisition playbook
Autozy.co
Reverse-engineered how OpusClip went from 200 paying-for-feedback beta users to $1M ARR in 14 days, then translated its growth mechanics into a concrete first-100 and first-1,000-user acquisition playbook for Autozy.co.
$1M ARR in 14 days (OpusClip)
Growth case studied
Marketing Strategy / Consumer App
Diversifying a marketing strategy beyond its highest-converting category
AstroTalk
Built a marketing campaign strategy for AstroTalk to diversify beyond its highest-converting marriage & relationships category into career, business, family, and health.
5
New ad categories scripted
0→1 Product Building
FounderForge - built after living the problem
FounderForge (own product)
Built to solve the cross-functional execution chaos I hit in my own startup journey - not a side project, a problem I lived, then shipped.
200+
Monthly active users
AI / Real Estate Tech
AI chatbot, RAG search, and a full admin platform
RightHome AI
Led the chatbot development team and built the complete admin side of the company on the MERN stack, deployed to Microsoft Azure.
Chatbot + full admin platform
Scope delivered
Agency / Client Delivery
End-to-end delivery across 5+ client projects
Fluencer Digital
Headed end-to-end execution across developers, designers, and content specialists - plus built the lead-generation automation powering client acquisition.
5+
Client projects delivered
AI / Travel-Tech
Designing the revenue architecture for an AI travel assistant
YesCity
Designed the full monetization architecture for YesCity's new AI travel assistant - a single conversational interface that discovers, plans, and books trips through one chat, aggregating hotels and packages via affiliate APIs.
7
Revenue streams designed
Mentorship / Automation
Teaching a hands-on scraping & automation workshop
Topmate mentorship
Designed and delivered a hands-on workshop taking mentees from web fundamentals to building real scraping and no-code automation pipelines.
4
Workshop phases